Ford Perfect Fit
2020
Web Design
Art Direction
I teamed up with Autotrader Media to launch a web campaign featuring Ford Canada's most iconic models: Ford Bronco, F-150, Escape, and Mustang. My role as an art director and web designer involved leading a team of illustrators, 3D designers and developers to create an engaging destination.
The main focus was the 3D configurator, which enabled users to preview and learn more about Ford's accessories, visualizing the Bronco from all angles.
